Madness In Evangelism?

Alastair is summarizing Edwin Friedman’s A Failure of Nerve, and one concluding observation he made in this post struck a chord with me:

Third, Friedman’s list of symptoms of madness are important: 1) interfering in other’s relationships; 2) unceasing attempts to convert people to their position; 3) an inability to relate to people who differ with them. It seems to me that these precise characteristics frequently characterize churches. Evangelism, rather than being driven by love, concern, and a desire to share good news, comes to be driven by an invasive ‘madness’, that has a psychological need to impose our views upon others and cannot differentiate enough to abide proximity with people who believe differently.